Yext Appoints Raianne Reiss as Chief Marketing Officer | Company


NEW YORK–(BUSINESS WIRE)–August 24, 2022–

Yext, Inc. (NYSE: YEXT), The Answers Company, today announced that Raianne Reiss, a veteran with more than 20 years of global technology marketing experience, has joined Yext as Chief Marketing Officer to lead the company’s ambitious growth goals. Raianne will report directly to Marc Ferrentino, President and COO, and will be part of Yext’s leadership team.

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Software industry veteran Raianne Reiss has been named Yext’s Chief Marketing Officer (Photo: Yext)

With extensive experience in marketing, product, and sales leadership at Elastic, Amazon Web Services, Juniper Networks, Tellabs, and 3Com, Reiss will be a great addition to Yext to fuel the next phase of company growth. Reiss will oversee Yext’s global marketing organization and be responsible for building and strengthening the Yext brand and increasing demand for Yext solutions globally.

“Raianne is a seasoned marketing executive,” said Marc Ferrentino, President and COO of Yext. “She has deep expertise in our key audience segments and the customer-centric approach it takes to drive customer success and attract new users to the Yext community. Raianne not only brings a passion for marketing, but also a solid track record of building high performing teams and cultures that attract, develop and retain top talent. We are delighted to welcome him to the team.

Reiss is a globally recognized, results-driven marketing executive who has led large teams and transformed organizations to support rapid growth and scale. Prior to joining Elastic, Reiss served as Head of Marketing for the Americas at AWS, where she led and developed marketing strategy in the United States, Canada, and Latin America.

“Yext is at a pivotal time as it builds on its past successes to expand market opportunities,” Reiss said. “Customers expect relevant, actionable answers and seamless digital experiences every time they search for information. Yext has an incredible platform and set of solutions with a strong story to tell. I’m excited to join the team and I look forward to partnering with our customers and our community to help them unlock new, innovative digital experiences.”

To learn more about Yext, visit

About Yext

Yext (NYSE: YEXT) helps organizations answer all questions about their business. Yext’s Answers Platform collects and organizes content into a Knowledge Graph, then leverages a complementary set of products, including Lists, Pages, Reviews, and Search, to deliver relevant and actionable answers anywhere. where customers, employees and partners seek information. For over 15 years, thousands of businesses around the world have trusted Yext to create seamless content-driven experiences at scale across search engines, websites, mobile apps and hundreds more. digital contacts. Learn more at

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PUB: 08/24/2022 07:00 / DISC: 08/24/2022 07:02

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