Transmit Security hires new CMO to lead international expansion

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Transmit Security is recruiting a new Marketing Director. Chris Pick joins the company after a stint at Tanium, where he held the same position.

As CMO, Pick will be asked to develop and manage a new international marketing strategy to continue the company’s growth efforts worldwide. He will have to help define a new category of cybersecurity for Transmit Security as part of this process. In this regard, Transmit noted that Pick had accomplished similar feats at Tanium and Apptio, where he served as chief marketing officer for nine years before moving to Tanium. At Apptio, Pick redefined the Technology Business Management category and established Apptio as a leader in this space.

Transmit expects a period of significant growth. The company raised $543 million in a record Series A funding round in June and now provides identity coverage to 115 million people in industries including finance and retail. Transmit holds several patents for its biometric authentication technology.

“This year we are taking some very important steps as a company as we disrupt the status quo that has dominated a critical technology area for decades,” said Transmit President and Co-Founder Rakesh Loonkar. “Chris has a differentiated track record of solving huge, intractable technology problems, and his marketing strategies are innovative and impact big business.”

“Passwords are the weakest link in online services,” Pick added. “It’s time we moved beyond the industry-wide password problem, and I joined Transmit Security because it has the team, the vision, and the vast resources to do so.”

The announcement comes just a month after Transmit appointed Chris Kaddaras as its new chief revenue officer. Transmit has previously reported that customers will abandon sites if the login process takes too long, and it has released a BindID solution without a password to help fix this problem. BindID supports facial and fingerprint recognition.

January 20, 2022 – by Eric Weiss

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