SaaS Marketing Veteran Joins OneSpan to Accelerate Global Growth
CHICAGO, March 16, 2022–(BUSINESS WIRE)–OneSpan Inc. (NASDAQ: OSPN), a global leader in digital identity verification and electronic signatures, today announced that Eric Hanson has joined the company as Chief of Marketing, reporting to Matthew Moynahan, President and Chief Executive Officer. Hanson combines over 30 years of experience across marketing, sales and product roles, helping organizations drive transformation, build market momentum and increase industry recognition.
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Eric Hanson, Chief Marketing Officer, OneSpan (Photo: Business Wire)
Most recently, Hanson served as Chief Marketing Officer at Fuze, where he was responsible for setting the company’s global marketing strategy and leading demand generation, brand, product and customer marketing. During his tenure, he helped lead strategic initiatives with other members of the leadership team to realign Fuze’s go-to-market and product strategies to target emerging market opportunities in communications. unified, earning Fuze recognition as a visionary and leader in its category. Prior to his appointment as Chief Marketing Officer, Hanson held leadership positions in product and demand generation.
Prior to Fuze, Hanson was co-founder and CEO of SPY Visual Effects, a creative studio serving advertising agencies and film studios. The company was acquired in 2009, and Hanson then served as senior vice president and general manager of the business unit until 2012. Under Hanson’s leadership, the company experienced tremendous growth, working on advertising campaigns with brands such as Nike, Toyota and Apple and films such as Iron. Man, Hunger Games and Avatar.
“Hanson brings a rare blend of creativity, branding and business acumen while understanding how to build market momentum and increase industry recognition,” said Matthew Moynahan, President and CEO of OneSpan. . “I am thrilled to welcome Eric to OneSpan for the broad perspective and skillful leadership he will bring to our business and the continued evolution of the brand.”
“I am thrilled to join the talented team at OneSpan and look forward to building on the company’s rich heritage as we transform the business, drive customer value and capitalize on an incredible market opportunity” , said OneSpan CMO Eric Hanson.
Further details of OneSpan’s leadership team are available at www.onespan.com/about/leadership.
OneSpan helps protect the world against digital fraud by building trust in who people are, the devices they use, and the transactions they perform. OneSpan’s security solutions dramatically reduce digital transaction fraud and enable regulatory compliance for more than half of the top 100 global banks and thousands of financial institutions worldwide. Whether it’s automating agreements with identity verification and electronic signatures, reducing fraud using advanced analytics, or seamlessly securing financial transactions, OneSpan helps reduce costs and accelerate customer acquisition while improving the user experience. Learn more at OneSpan.com.
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