NerdWallet Announces Departure of Chief Marketing Officer Kelly Gillease


SAN FRANCISCO, July 13, 2022–(BUSINESS WIRE)–NerdWallet, Inc. (Nasdaq: NRDS) today announced that Chief Marketing Officer (CMO) Kelly Gillease will step down effective October 1, 2022.

After Gillease’s departure, Brand Marketing, Communications and Organic Marketing will report directly to CEO Tim Chen, while Customer Relationship Marketing (CRM) and Performance Marketing will be split between Chief Product Officer (CPO) John Caine and Chief Commercial Officer ( CBO), Kevin Yuann. This structure is intended to allow NerdWallet to continue to build awareness and consumer confidence in its brand while tightening the alignment between marketing activities and key products and initiatives. Chen will continue to focus on setting the vision for NerdWallet and ensuring all teams are in place to execute the company’s strategic priorities. Gillease will serve as a consultant to NerdWallet to help with the transition after her departure.

“Kelly has accomplished so much during her tenure at NerdWallet and she leaves us and her team set up for tremendous success,” said Tim Chen, Co-Founder and CEO of NerdWallet. “Under his leadership, we leveraged our dominance in organic marketing, effectively increased investments in key areas such as brand, performance and CRM, and significantly improved our measurement strategies. Kelly was also a manager of extremely effective staff, developing a strong bench of marketing leaders and a talented team who will continue their work to make NerdWallet the most trusted brand in personal finance. Marketing remains an essential means to reach, engage and build a relationship of trust with consumers, as well as an important driver of our business,” Chen said.

“I’m very proud of what we’ve scaled and accomplished at NerdWallet, and after four great years, I’m ready for my next challenge,” Gillease said. “I look forward to continuing to serve as a consultant after my departure to ensure a smooth transition and to best position NerdWallet for continued success. I’m excited to see how much this team will continue to accomplish.”

​​Caution Regarding Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 2IE of the Securities Exchange Act of 1934, as modified. Forward-looking statements are all statements other than statements of historical fact and can generally be identified by words such as “anticipate”, “believe”, “expect”, “intend”, “continue”, “change”, “outcome”, “future”, “will”, “would”, “could”, “may”, “may”, or similar expressions that relate to our strategy, plans, expectations or intentions. Forward-looking statements reflect management’s assessment of information currently available and are based on NerdWallet’s current expectations and assumptions regarding the business, strategies, competitive position, industry environment, economy and other future terms of NerdWallet. Although we believe that the expectations and assumptions reflected in these forward-looking statements are reasonable, the forward-looking statements are subject to inherent uncertainties, risks and other factors that are difficult to predict and could cause actual results to differ in material respects. material to what we have expressed or implied by such forward-looking statements. Specific factors that could cause future results to differ from those expressed or implied by the forward-looking statements include, but are not limited to, the timing of Ms. Gillease’s expected departure, our ability to align our internal operations to execute our strategic priorities, and the factors discussed in NerdWallet’s Annual Report on Form 10-K for the fiscal year ended December 31, 2021 and Quarterly Report on Form 10-Q for the quarter ended March 31, 2022 filed with the Securities and Exchange Commission (SEC) and in other filings and filings made by NerdWallet with the SEC from time to time. We caution you that you should not place undue reliance on these forward-looking statements, which speak only as of the date of this press release and are not guarantees of future performance. We undertake no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as required by law.

About NerdWallet

NerdWallet (Nasdaq: NRDS) is on a mission to bring clarity to all of life’s financial decisions. As a personal finance website and app, NerdWallet provides consumers with trusted and knowledgeable financial information so they can make smart money moves. From finding the best credit card to buying a home, NerdWallet is here to help consumers make financial decisions with confidence. Consumers have free access to our expert content and comparison shopping marketplaces, plus a data-driven app, which helps them stay in control of their finances and save time and money , giving them the freedom to do more. NerdWallet is available to consumers in the US, UK, and Canada.

“NerdWallet” is a registered trademark of NerdWallet, Inc. All rights reserved. Other names and trademarks used herein may be trademarks of their respective owners.

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