Landa appoints financial services veteran Andrew Yolin as chief marketing officer

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NEW YORK–(BUSINESS WIRE)–Landa, the financially inclusive real estate investment platform, today announced that Andrew Yolin has joined the company as Chief Marketing Officer, effective September 6, 2022. In this role, Yolin will drive the growth of investors and market expansion for the platform, which currently allows individuals to access the Atlanta and New York real estate markets, with Charlotte, Birmingham, Tampa, Orlando and Jacksonville soon to follow, for as low as $5 . He will join the company’s leadership team and report to CEO and co-founder Yishai Cohen.

Yolin brings nearly two decades of marketing expertise and excellence to Landa. Prior to joining the company, Yolin was Director of Marketing at TD Ameritrade, where he spent more than a decade driving exceptional growth in new customer acquisition and started high-level brand integration with Charles Schwab. Prior to joining TD Ameritrade, he spent five years at American Express on the Platinum Card Product team, before managing L’Oréal’s marketing initiatives. Yolin holds an MBA from Columbia Business School and a BS from Binghamton University.

“Andrew is a very experienced, talented and strong leader with a proven track record in the financial industry,” said Yishai Cohen, CEO and co-founder of Landa. “His extensive leadership experience will be a valuable asset as we accelerate growth, expand our offerings to investors, and position Landa as a crucial part of every individual’s investment toolkit.”

“Landa’s value proposition appealed to me right away, and from the rapid growth they’ve seen since launch, it’s clear it’s exciting for others as well,” said Andrew Yolin, director of Landa marketing. “I am thrilled to be part of a team that is revolutionizing a consumer category that has traditionally had high barriers to entry. More people should be able to benefit from the real estate market than they currently can, and we are flipping the script at Landa to allow access for all.

Yolin joins Landa at a pivotal time for the company, which recently launched with $33 million in venture funding from investors including NFX, 83North and Viola Ventures. With 22,000 investors using its mobile app, Landa enables millions of people to participate in the real estate market, benefit from long-term investment and earn dividend income on the Landa-owned properties they invest in.

For more information and to download the Landa app, click here.

About Landa

Landa was founded in New York by Yishai Cohen and Amit Assaraf to enable everyone to access and benefit from investing in real estate, regardless of income. Landa buys properties, divides them into shares for investors and rents them out. Investors have the opportunity to make a long-term investment while enjoying dividend income from their properties. To learn more, visit Landa.app or follow us on Instagram, Twitterand LinkedIn.

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