Everbridge Appoints David Alexander as Chief Marketing Officer to Lead Strategy and Vision for Global Brand and Demand


Veteran B2B and SaaS Chief Marketing Officer brings to Everbridge more than 20 years of creating world-class digital experiences for customers, generating global demand and transforming category-leading brands, having held leadership roles at F5, SAP Concur and Microsoft

BURLINGTON, Mass., September 26, 2022–(BUSINESS WIRE)–Everbridge, Inc. (NASDAQ: EVBG), the global leader in critical event management (CEM) and national public alerting software solutions, today announced the appointment of David Alexander to Chief Marketing Officer role, responsible for driving the global strategy and vision for the Everbridge brand, and the go-to-market movements for the company’s market-leading Critical Event Management (CEM) product suite. David reports to Executive Vice President and Chief Revenue Officer Vernon Irvin.

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Everbridge appoints David Alexander as chief marketing officer to lead global brand and demand strategy and vision (Photo: Business Wire)

“David is a seasoned marketing executive who has led the digital transformation, demand acceleration and revenue growth of some of the world’s most innovative technology companies throughout his career in technology,” said said Vernon Irvin. “He is recognized for building enduring and disruptive marketing and sales teams that create scalable demand, revenue growth and world-class customer experiences. David will be responsible for continuing to build and transform how customers and partners interact with the Everbridge portfolio and global brand. .”

As a pioneer in the critical event management (CEM) category, increasingly an imperative at the CEO and board level, Everbridge and its mission grow in importance every day as the world navigates a increasing number of complex and fast-evolving simultaneous critical events. Driving “resilience” on behalf of its clients for the past 20 years, the Everbridge mission and brand represents a commitment to keeping people safe and business and digital operations running smoothly.

Prior to joining Everbridge, David served as Senior Vice President of Global Demand, Operations and Field Marketing at F5. Prior to F5, he was senior vice president of marketing at SAP Concur. He also held several senior marketing positions at Microsoft, driving its cloud transformation with the launch of the Office365 offering and the development of its Worldwide Inside Sales team.

“There has never been a more important time for businesses and governments to manage risk, communicate with employees and citizens, and help people get back to work safely,” Alexander said. “Everbridge supports an impressive list of the best companies in the world with their enterprise resilience solutions and is the world’s leading provider of nationwide public alerting systems. I look forward to continuing to grow our world-class brand which truly represents a platform to drive positive change.”

David is also a board member of Love Takes Root, a charity whose incredible mission is to “provide charitable, educational and humanitarian support to the world’s children for a sustainable future”. Love Takes Root is currently supporting and helping the children of the LaConcorde Orphanage in Jacmel, Haiti. David holds a BBA in Marketing from Texas A&M University.

About Everbridge

Everbridge, Inc. (NASDAQ: EVBG) is a global software company that provides enterprise software applications that automate and accelerate organizations’ operational response to critical events to keep people safe and organizations running™. During threats to public safety such as active fire situations, terrorist attacks, or extreme weather conditions, as well as critical business events, including computer outages, cyberattacks, product recalls, or supply chain disruptions. sourcing, more than 6,300 customers in 76 countries rely on the company’s critical service. Event management platform to quickly and reliably aggregate and assess threat data, locate people at risk and responders who can help, automate execution of predefined communication processes through secure delivery to more than 100 different communication modalities and track the progress of the execution of response plans. For more information, visit www.everbridge.com, read the company blog and follow Twitter and Facebook.

Caution Regarding Forward-Looking Statements

This press release contains “forward-looking statements” within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, including, but not limited to, statements regarding the timing and trends anticipated growth of our critical communications and enterprise security applications and our overall business, our market opportunities, our expectations regarding the sales of our products, our objective to maintain our market leadership and expand the markets in which we compete for customers, and the expected impact on financial results. These forward-looking statements are made as of the date of this press release and are based on current expectations, estimates, forecasts and projections as well as management’s beliefs and assumptions. Words such as “expect”, “anticipate”, “should”, “believe”, “target”, “project”, “goals”, “estimate”, “potential”, “predict”, “may” , “will, “”, variations of these terms or the negative form of these terms and similar expressions are intended to identify such forward-looking statements. Forward-looking statements are subject to a number of risks and uncertainties, many of which involve factors or circumstances beyond our control.Our actual results could differ materially from those indicated or implied by the forward-looking statements due to a number of factors, including, but not limited to: the ability of our products and services to perform as intended and meet our customers’ expectations; our ability to successfully integrate businesses and assets that we may acquire; our ability to attract new customers and to retain and grow lie sales to existing customers; our ability to increase sales of our Mass Notification app and/or our ability to increase sales of our other apps; changes in the targeted and contextually relevant critical communications market or related regulatory environment; our estimates of market opportunities and forecasts of market growth may prove to be inaccurate; we have not been consistently profitable in the past and we may not achieve or maintain profitability in the future; long and unpredictable sales cycles for new customers; the nature of our business exposes us to inherent liability risks; our ability to attract, integrate and retain qualified personnel; our ability to maintain successful relationships with our channel partners and technology partners; our ability to effectively manage our growth; our ability to respond to competitive pressures; potential liability related to the privacy and security of personally identifiable information; our ability to protect our intellectual property rights and other risks detailed in our risk factors discussed in filings with the U.S. Securities and Exchange Commission (“SEC”), including, but not limited to, our report annual report on Form 10-K for the year ended December 31, 2021 filed with the SEC on February 25, 2022. The forward-looking statements included in this press release represent our opinions as of the date of this press release. We assume no intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. These forward-looking statements should not be taken to represent our views as of any date subsequent to the date of this press release.

All Everbridge products are trademarks of Everbridge, Inc. in the United States and other countries. All other product or company names mentioned are the property of their respective owners.

See the source version on businesswire.com: https://www.businesswire.com/news/home/20220926005272/en/


Everbridge contacts:
Jeff Young
Media Relations
[email protected]

Jim Gatta
Media Relations
[email protected]


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